WHOTAG Guide
Learn how to get the most out of WHOTAG
Sign Up & Log In
How do I sign up for WHOTAG?
Click the "Try for Free" button in the top right corner of the homepage to create your account. After signing up, complete your email verification and you're ready to log in.
WHOTAG currently supports desktop (we recommend the latest version of Chrome).
Tips:
- Stay logged in to get the most out of WHOTAG—unlock features like Influencer Search, Influencer Board, My Influencers, Recently Viewed Profiles, and more.
- Didn't receive the verification email? Check your spam folder!
Influencer Search
How do I search for influencers?
WHOTAG's AI Search offers 3 methods. Simply describe the influencer you're looking for in natural language—no strict formatting required. WHOTAG's AI understands your intent and finds matching profiles.
Search Methods
| Search Method | Description | Best Used When |
|---|---|---|
| AI Prompt🤖 | Describe the influencer you're looking for in natural language. | You want to combine multiple criteria like country, follower count, skin type, past collaborations, etc. |
| Brand-Based🏢 | Find influencers who have collaborated with specific brands. | You want to know who has worked with competitors. You want to find influencers with experience in a particular brand. |
| Look-Alike👥 | Get recommendations for creators with similar styles to a specific influencer. | You want to find more influencers similar to a successful collaboration case. You want to find emerging influencers similar to ones with high rates. |
How to Use:
- After logging in, select your preferred search method from the 3 search tabs.
- Enter your criteria and click the search button.
- A customized profile pool appears within seconds.
Tips:
- Start broad, then refine your query based on search results for better matches.
- Combining country + beauty category + content style yields the best results.
Influencers Board
The Influencer Board is your space to explore detailed influencer profiles. See everything from basic info to beauty profiles, engagement metrics, and past brand collaborations.
How to Use:
- Apply filters to quickly find influencers that match your exact criteria.
- Sort the list by various metrics like follower count, engagement rate, follower growth rate, viral reach rate, etc.
- Click on a profile card to see detailed information including content style, preferred beauty items, collaboration strengths and weaknesses.
Tips:
- Switch to feed view to quickly grasp each influencer's vibe without clicking into cards.
- Past collaborated brands and AI-analyzed key strengths are great for internal proposal materials.
My Influencers
Save your favorite creators.
Build a shortlist for upcoming campaigns.
How to Use:
- Click the bookmark icon on any profile card.
- Review saved profiles later and add personal notes.
- Organize saved influencers into buckets by campaign or theme.
- Check estimated costs for each profile.
Tips:
- Use bookmarks alongside recently viewed profiles to ensure you don't miss great candidates.
Recent Views
Can't remember that profile you saw earlier? We've got you covered.
See your recently viewed Profiling cards in one place with key info at a glance.
How to Use:
- Click recent views from the top menu.
- Your recent profiles appear in order.
- Click any card to review full details again.
Tips:
- Only available when logged in.
- Combine with bookmarks to make shortlisting easier.
About the WHOTAG
Found a bug or have feedback?
Email us at support@whotag.ai or click Customer Support in the FAQ menu.